The 37th Annual Celtic Classic presented by Celtic Cultural Alliance, a 501(c)3 non-profit organization. The largest free Celtic festival in North America.
SPONSORSHIP PHILOSOPHY
Celtic Cultural Alliance is a community organization, enjoyed and owned by the community it serves. Through a myriad of committees and area residents help to shape the Celtic Classic and the other programming activities which define the organization. To provide opportunities for varied corporate partners and individuals, Celtic Cultural Alliance has developed a comprehensive, yet flexible, sponsorship program. Consistent with this philosophy, promotional fees are established through research and diligence to reflect the cost of presenting diverse programming and services to its patrons.
Celtic Cultural Alliance is committed to presenting the finest in Celtic culture and heritage, along with other activities to its patrons. By sponsoring a site, stage, event or activity at the Celtic Classic, our partners associate themselves with wholesome, family oriented activities, in celebration of the community. With an experienced cadre of dedicated volunteers, our operational goals focus on presenting our partners in a positive public manner. Celtic Cultural Alliance is always available to assist its partners in the creation of promotional activities designed to enhance their sponsorship.
DATES: Friday, September 27, 2024 – 4:00 pm to 10:00 PM
Saturday, September 28, 2024 – 9:30 am to 10:00 PM
Sunday, September 29, 2024 – 9:30 am to 7:00 PM
LOCATION: The Celtic Classic is presented in Historic Downtown Bethlehem, along the Monocacy Creek and adjacent to Main St. attractions. Bethlehem is located at the junction of Lehigh and Northampton Counties, in the Lehigh Valley of Northeastern Pennsylvania.
ACTIVITIES: The Celtic Classic is a celebration of the Celtic culture and heritage. As a part of this celebration, the following events and activities take place:
- Five stages of entertainment featuring international, national and regional Celtic musical artists
- An authentic gathering of the clans
- Cultural education programming for all ages
- The 27th Annual Celtic Classic Fiddle Competition
- The Celtic Classic Invitational Pipe Band Competition & Drum Major Competition.
- U.S. National Highland Games Championship
- International Food Courts
- Border Collie Exhibitions
- Diverse marketplaces of Celtic merchandise and collectibles.
ATTENDANCE: The Celtic Classic historically attracts over 200,000 visitors to downtown Bethlehem.
DEMOGRAPHICS:
- Lehigh Valley 50.96%
- Philadelphia Area 13.46%
- New Jersey 12.26%
- Pennsylvania-Other 10.82%
- Other States 6.97%
- New York 5.04%
- Female = 57% Male = 43%
- Age 18 – 65 (65% = 36 -65)
- 44% are college graduates 21% have post graduate degrees
- 68% earn more than $60,000 per year
ADMISSION: The Celtic Classic is presented without an admission fee.
VOLUNTEERS: The Celtic Classic has the support of over five hundred (500) volunteers.
IMPACT:
- The Celtic Classic brings national and international exposure to the region through renowned championship level competitions and performances.
- Increases cultural awareness in a region where more than 30% of the population have Celtic roots.
- Approximately $300,000 is spent on local suppliers.
- 50% of visitors travel from outside the area bringing revenue to area hotels, restaurants, retailers and other attractions.
Celtic Classic Highland Games & Festival 2024 Sponsorship & Marketing Opportunities
There are many opportunities to participate as a sponsor at the Celtic Classic. Below is just an overview of some of the sponsorship opportunities. This information should only serve as a guide to assist in structuring a sponsorship that works for you both financially and philosophically. We can create a custom program based on your needs.
Sponsorship of Celtic Cultural Alliance activities can provide sponsors with visibility, sales opportunities, media attention, hospitality and many other benefits.
Contact us for more details at: jarecker@celticfest.org
| Sponsor Level Amount | Benefits |
| $75,000 Title Sponsor |
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| $30,000 Presenting |
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| $15,000 Entitlement |
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| $10,000 Major |
Choose one (1) of the following options:
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| $7,500 Community |
Choose one (1) of the following options:
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| $5,000 Identity |
Choose one (1) of the following options:
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| $3,000 Gold |
Choose one (1) of the following options:
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| $2,500 Silver |
Choose one (1) of the following options:
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| $2000 Bronze |
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| $1,500 Partner |
Choose one (1) of the following options:
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| $1,000 Supporter |
Choose one (1) of the following options:
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| $750 Local |
Choose one (1) of the following options:
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